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Andrija Čolak
Episode · #34

VRIJEME JE ZA GOSPODARSTVO Andrija Čolak

Guest Andrija ČolakHosted by Darko VukovićMay 3, 2026
About this episode
What you'll hear in this conversation

Andrija Čolak has built a career out of spotting the overlooked — from the frustration of finding a boat berth to the simple act of losing an umbrella. His approach isn't about chasing grand, complex ideas, but rather about identifying everyday annoyances and turning them into scalable solutions. He believes that the most impactful businesses often emerge from the "banal and obvious," as long as you're willing to just start and figure things out along the way. He is perhaps best known for Surfin' Fry, a Croatian brand that went from near collapse to operating in twenty countries. But his latest venture, Port Hop, tackles the chaotic "first come, first served" reality of nautical tourism with a simple booking app, much like hotels have had for decades. Čolak’s insights extend beyond individual ventures; he's now a consultant, dissecting why Croatia lags globally in domestic franchise systems, and making a counter-intuitive case for why government intervention is the last thing an emerging industry needs. This conversation explores the surprising origins of successful products, the structural reasons why some economies nurture entrepreneurship more than others, and why, for some businesses, the best thing a state can do is nothing at all.

Insights from the conversation
What to take from this episode
01
The "first come, first served" chaos of finding a boat berth in nautical tourism is an obvious, long-standing inefficiency. Čolak's Port Hop application simply applies the reservation system hotels have used for decades. The most effective solutions often come from porting established models into neglected industries.
02
The smart umbrella "Kiša" originated from a Facebook status about Rijeka's perpetual rain, and a friend's comment to "make an umbrella that can't be lost." The most impactful business ideas often emerge from casual social observations and shared frustrations, especially when a friend suggests a simple, tangible solution.
03
Kiša has been exported to over forty countries and generated significant PR, but only now, years later, is it preparing for its next phase with increased production capacity and Amazon fulfillment. Initial viral success and media attention are powerful launchpads, but real market penetration demands years of patient evolution and strategic scaling, not just early buzz.
04
Croatia ranks last in the world with only 12% domestic franchise systems, compared to Slovenia's 48% or Italy's 92%. The health of a nation's entrepreneurial ecosystem can be directly measured by its domestic franchise penetration. A low percentage signals deeper structural issues in how new businesses are supported and scaled.
05
Over 80% of micro and small businesses fail within their first five years, whereas 90-92% of franchise systems succeed. For new entrepreneurs considering an investment, the statistical odds are overwhelmingly in favor of buying into a proven franchise model rather than attempting to build from scratch.
06
Čolak argues the state should *not* get involved in the franchise business, especially in Croatia, because it tends to over-regulate and create more problems than solutions. For emerging industries, government intervention often stifles growth more than it fosters it. Sometimes, the best support is a hands-off approach, letting market forces find their own equilibrium.
07
The host mentions Čolak was "literally on his knees" with Surfin' Fry in 2012, yet it now franchises in twenty countries. A business can recover from severe setbacks and achieve global scale if its core model is robust and adaptable enough for replication. The capacity to franchise is often the ultimate test of a business's resilience.